HOMESOY give away FREE cookie cutter! Redeem HOMESOY exclusive cookie cutter for FREE and bake some cookies for the upcoming Chinese New Year! FREE redemption with purchase of any HOMESOY Soya Milk Assorted 24x250ml only at Giant (40,000 units redeem at customer service). Hurry, while stocks last! Terms & Conditions apply!
The brand name “HOMESOY” denotes the meaning of warmth and family. The brand icon – ‘soya in a bowl’ denotes naturalness, wholesome and home style recipe.
Available in Original, Brown Sugar, No Sugar Added, Ginger and Honey Melon variants, HOMESOY products evolved around using natural ingredients. Brown sugar is healthier, less sweet, less calorie and more aromatic. For those who wants to cut down their sugar intake, you have the option of HOMESOY No Sugar Added. This aligns with and leverages the brand’s tagline “As Natural as You Can Get”. It also reinforces the brand’s promise of great taste of home-made soya milk as taste is one of the key drivers in consumers’ brand choice.
With the fast increasing numbers of health-conscious consumers, HOMESOY Soya Milk in TBA 1 litre was introduced to offer consumer a wholesome HOMESOY that made with 100% soy beans and 100% cane sugar. HOMESOY is targeted to users, who are willing to pay a fraction more of price to enjoy the goodness of natural soya milk. HOMESOY has got itself certified complying to the EU and USDA standards; assures you of a product free from pesticides and additives.
HOMESOY ‘Simple Nice Things that come in a Bowl’ campaign offers a choice of simple ideas to enjoy HOMESOY soya milk, which are delicious and quick to prepare. Among the few simple ideas are Hot Soya Milk, Banana Soya Milk and Mango Soya Milk. The campaign slogan ‘Simple Nice Things that come in a Bowl’ further reinforce the brand icon – ‘soya in a bowl’, to differentiate the brand from others in the generic RTD soya category.